Industry expertise

Tomorrow’s mobility – autonomous, interconnected, electric.

We will tell you how the automotive industry is using this change to its own benefit.

Beauty comes from within again

We will tell you in what combination cosmetics, medicine and nutrition seem credible to consumers.

Industry 4.0 has also reached the crafts now.

We will tell you how your target group can successfully participate in the digital change.

Smart home, convenience, change in values and new role models. The cleaning & washing area is reinventing itself.

We separate smart product solutions from mere me-too products, innovations which are relevant to the consumers from flop concepts, and important trends from misdirected tendencies.
  

The energy business is in a trilemma – safety, affordability or sustainability?

We will tell you what is most important to your customers.

Digitalization is revolutionizing the services too.

We know about the potentials and limits of this development.

People still buy their food on the market, not using drones.

We will tell you when your customers are ready to tread new paths.

It is said that “dr. google” is outstripping other physicians.

We will tell you in what direction patients are really driven by their needs.

Today’s household is household 4.0.

We will tell you how your fridge will become a member of your family. 

The really good stories are told on instagram and snapchat.

We will decode the digital usage patterns of younger and older target groups.

Tomorrow’s mobility – autonomous, interconnected, electric.

We will tell you how the automotive industry is using this change to its own benefit.

Deodorant is delivered to your home automatically now when the old one is used up.

We will tell you what this means for the shelf design at the drugstore.

New technologies and new players make the telecommunication market dynamic.

We find out which innovations enthuse consumers and which ones put them off.